Investigate what is already there.
A moisture history, drainage concern, crack, odor, past repair, low ceiling, or limited access can change the work needed before a finished room is sensible. Do not treat a price per finished area as a substitute for understanding the basement you have. Record observations and ask where qualified investigation is needed.
The ceiling often carries a hidden project map: ducts, plumbing, wiring, beams, mechanical equipment, and access points. A proposal should make clear whether these conditions are being worked around, relocated, boxed in, left accessible, or assumed to be uncomplicated.